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PDA NEWSLETTER: MAY 2022

In This Issue:

Featured PDA Provider

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Greg Sperber, DAOM, BMBS (Australia), Dipl. O.M. (NCCAOM®), L.Ac
Integrated Medicine Council

NCCAOM PDA Provider #166669

The PDA Department would like to congratulate NCCAOM Board-Certified Acupuncturist™ and PDA Provider, Gregory Sperber, as the featured Provider for the Spring 2022 issue of the PDA Newsletter. Gregory’s background in molecular biology ultimately fueled his passion for Acupuncture and Chinese herbs. Although Gregory was heavily involved in schools and educating students, his curiosity always led him back to the field of herbs. Ultimately, Gregory made the decision to become an NCCAOM PDA Provider in September 2016 and now he offers courses on Chinese herbs via the Integrative Medicine Council.

To read full article Click Here.

Please Welcome the Newest Member of Our PDA Team:

Kate Solon, DACM, Dipl. Ac. (NCCAOM)®, L.Ac.
Coordinator of Education and Professional Development

We are proud to introduce our newest member of the NCCAOM team – Kate Solon! Kate will be working closely with our Professional Development Activity (PDA) Providers on a day-to-day basis. Her background as an NCCAOM Board-Certified and licensed acupuncturist and in-depth knowledge of acupuncture and herbal medicine are crucial as she reviews PDA course applications. She will be the first point of contact for the PDA Department. Kate can be reached at our main phone: 1-888-381-1140 (press 2 for PDA Department).

Dr. Kate Solon received her Master of Science in Acupuncture and Oriental Medicine from Finger Lakes School of Acupuncture and Oriental Medicine of New York Chiropractic College in 2015. She practiced acupuncture and herbal medicine on cruise ships for two years before returning to the states. Currently, she holds her Acupuncture license in Pennsylvania. In 2017, Kate completed the Doctor of Acupuncture and Chinese Medicine degree at Pacific College of Oriental Medicine, San Diego and opened an acupuncture practice in Sugarloaf, PA until 2021. She holds an NCCAOM Certification in Acupuncture as well as a Bachelor of Arts in Spanish Language degree from Susquehanna University (2010). In her free time, Kate enjoys spending time with her friends, family, and dogs, being in nature, traveling, learning new languages, and scuba diving.

Please welcome Kate who is on board to provide excellent customer service to all our valuable PDA Providers! As always, we are here to help you – give us a call at 1-888-381-1140 (Press 2 for PDA) or send an email to [email protected].

Kate Solan PDA Coordinator

New Advertising Opportunities

The PDA staff is excited to announce three upcoming PDA Course advertising opportunities! Starting in June, PDA Providers can now advertise their course(s) in the NCCAOM® PDA Social Media, NCCAOM® PDA Diplomate Newsletter and NCCAOM® PDA Flyer Distribution.

Social Media allows Providers to amplify the audience for practitioners, creating a more enhanced exposure of courses to a targeted demographic.  Posts will be automatically boosted throughout different platforms. Boosting posts optimize the exposure to specific audiences within the social media algorithms. A portion of the fee goes to the platforms’ algorithmic features.

Features:

  • The NCCAOM social media channels include Facebook, Instagram, and LinkedIn.
  • The application fee is $400 per course for all three social media platforms, for a period of one week.
  • The Provider has the option to include their picture and/or logo in the social media post.

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Diplomate Newsletter allows Providers to exhibit their course(s) to over 20,000 Diplomates in the Diplomate Newsletter.

Features:

  • A sliding banner display (identical to Course Highlights) within the Diplomate Newsletter to showcase PDA course(s).
  • The Diplomate Newsletter fee is $400 per course per issue.
  • The Provider has the option to include their picture and/or logo in the Newsletter.
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Flyer Distribution allows Providers to target a particular audience by promoting their courses in specific states.  

Features:

  • NCCAOM will distribute the Provider information and their PDA approved course to the active Diplomates within a state and the four (4) immediate surrounding states.
  • The application fee is $300 per distribution.
  • The Provider has the option to include their picture and/or logo in the flyer distribution.

We will accept applications starting at the beginning of June. The advertising applications will be posted on our website under the Provider Resources page on June 1. You can click on the Applications button on the left to find a list of all our advertising applications. All pricing and specifications for the advertisement will be listed in the application. Feel free to contact the NCCAOM PDA staff at [email protected] for more information!

Combining PDA Reminders for Advertisements

Starting in June, the PDA staff will combine all PDA Reminders for the Course Spotlight, Highlight, Social Media, Flyer Distribution, and Diplomate Newsletter into one email. The email will be sent at the beginning of each month to Providers so that the Providers can keep track of the different submission deadlines.

Reduced Fee – Spotlight

Great news! Mina Larson, Chief Executive Officer, has approved a permanent reduced fee for the NCCAOM® PDA Course Spotlight. We recognize our Providers are enduring financial struggles with the ongoing pandemic. The fee continues permanently at $400 for all Providers.